DSDN 101

DSDN 112

DSDN 141

DSDN 142

DSDN 144

DSDN 171

Sunday, 17 June 2012

The Clip

Stop Motion Final
"A New Way of Seeing"




Design Standpoint

My goal is to pursue Media Design as a major, therefore i chose to do my stop motion on what I think is the best explanation on what Media Design actually is, and how it is "A New Way of Seeing". After researching Media Design, I then decided on my quote for my standpoint -

"Thinking outside the box and expanding the world with Media Design".

This simply means that Media Design expands the way the world sees and looks at this type of design, by using different types of medium. If we look at what types of art forms and medium is involved in Media Design, we find that there is a lot that goes into it. For my stop motion I decided to use drawings, photography, and my laptop to show the process that basic animation goes through. I started off by first drawing my object, which in this case a legoman. This drawing then faded out into a photograph which turned into a real life animation, involving the object moving around and discovering the laptop and how it was created. By showing this in my stop motion, I wanted to get the idea out that with Media Design, you can use almost any type of medium to create an animation.

The Clip

Storyboard Final


This is my final storyboard for Project 3, it relates to my actual stop motion because I am going with a superhero/superman theme to it. This made me think of the most appropriate style to a storyboard I could do, and I found that a comic book style would work the best. So I drew it first, then put it through my computer and colored in the main parts leaving the background the same color, which looked cool in the end giving it that depth.



Wednesday, 6 June 2012

The Clip

Interim Presentation
Stop Motion


This is my stop motion so far for DSDN101. We had to have an interim presentation of what we've done so far with our project "The Clip" and so far I've come up with this. It's still a work in progress and I am considering starting again to change the lighting within it since it was uneven as you can see from the preview. That was one of the main feedbacks I got from the tutors Joneen, Ali and Vanessa, and also they asked me what else I was going to do. I am still planning to start off with my drawing which turns into a series of photos which then turns into a real life animation. This is my proposal for a "New Way of Seeing", with other phrases that relate to my subject matter put in there as well with as much relevance as possible.

Thursday, 31 May 2012

Blog 5

Locovisual


Building Researched:
Bank of New Zealand (Te Aro Branch Building)
192-194 Cuba Street


"Bank of New Zealand" photo taken by Jay Tapp


I decided to research the old Bank of New Zealand building, since I have done a bit of research on it before. This building sparked my interest because it is a good example of an old heritage building in New Zealand that in my opinion has been ruined by modern architecture. As we can see in this photo I took, it shows the whole building from side on with the new interior inside which is now Burger King. At the top of the building there's also a new apartment building thats been built directly on top of this fine piece of architecture. The Te Aro Branch of the Bank of New Zealand was constructed in 1912-1913 and was designed by William Turnbull. This building is a great example of the ancient Edwardian Baroque style, adapting the needs of commercial buildings back during that time. "Its solidity evokes dignity, stability, security - and these imposing splendid facades have a great concern for concentrating ornament to give a convincing impression of power and wealth." - NZHPT BCC Report, p2. As such, this building symbolized the greatest prosperity of British imperial and commercial power. 
By introducing an entirely new storey on top of this heritage building, in my opinion ruins the value and history of it. The new apartment building that's been built on top of it, is completely different compared to the rest of it, being designed with a modern architecture style. William Turnbull would not be impressed if he'd seen this. But that's only the exterior, the interior has also been transformed drastically, with it being Burger King. The lighting has been changed as well along with the value of the building in the present day. 


Main resources:


Garnett, O. (2002). Living in Style: A Guide to Historic Decoration and Ornament.
            London, National Trust Enterprises Ltd.


Gatley, J. (1996). Bank of New Zealand Te Aro Branch.
           Wellington, New Zealand.

Other resources:


Heritage Building Search. (n.d.). Retrieved from.
           http://www.wellington.govt.nz/services/heritage/details.php?id=238&m=building&p=0


Bank Of New Zealand (Te Aro Branch Building). (n.d.). Retrieved from.
           http://www.historic.org.nz/TheRegister/RegisterSearch/RegisterResults.aspx?RID=1338

Tuesday, 29 May 2012

Group Work


Advertisement


Conflict Records clashes the formal elegance of classical music and the distorted chaos of dubstep to create a new genre of music aimed at 17 to 28 year olds. Through our advertisement we are showing a literal conflict of the ornament smashing against the graffitied wall to establish contrast between the two diverse music genres we combine. The music we have chosen is “River flows in you Dubstep Remix” by “Yiruma” because it best represents the essence of music Conflict Records would produce. Instead of representing our slogan “Hold onto your snapback”in a strict literal form, we have referenced it in a more abstract way, this allows our advertisement to subconsciously bridge the gap between our two advertising medias. 
Group: Ryan, Hannah, Natalie, Jay



Monday, 28 May 2012

Light

Final Images
Contrasted Wellington









The main keywords I pursued were contrast, focus, lighting, abstract and emotion. In all honesty I wasn’t sure on how my project was going to turn out, since I was doing it all in black and white. But the end result looked amazing and I am happy with my final images. I shot all my photos in colour at first then desaturated them later in photoshop. I had to change my camera settings throughout my shoots as well to give off different amount of light in each image, playing around with the ISO and shutter helped with this. 

Light

Third and Fourth Shoot